PICTURES, VIDEOS, & BLOGS: The 3 Most Important Ways to Engage Your Fans

23
January

It’s no surprise that the more content you create, the more interest you generate. The two go hand-in-hand. Without a weekly dose of photos, videos, and/or blogs, you are missing out on new fans, engaged fans, and the opportunity to make your music travel further than your immediate network. Let’s break it down.   PICTURES [...]

An Interview with Allison Weiss

26
November

The first time  I came across Allison Weiss’ myspace page, I knew she was a musician after my own heart. Grassrootsy first covered her back in July in a feature on Kickstarter.  And after reading more about Weiss, it was apparent that she is one of the hardest working independent artists you will ever come [...]

Using YouTube to Engage Your Fans

13
June

So after a while, you spend so much time working on making new fans, that you forget the ones that already exist! You’re in between CDs, they come to shows every now and then, and they respond to some of your FB posts, but they’re kinda just hanging there. Hovering and waiting for something new. [...]

What’s Your Merch Setup? A Guest Post by MC Till.

16
May

Today’s posts is a guest article by Cincinnati-based hip-hop artist, MC Till.  His thoughts are so easy and simple that you’ll wish you would have thought of them yourself. hehe For me my merch table is about two things: making a connection with another human and making a sale. If I do one without the [...]

“Should I Pursue Music?” – A 3 Step Answer from Charlie Peacock

21
February

Look at what everyone else is doing and don’t do it. - Charlie Peacock While attending the Jubilee Conference this past weekend, i had the privilege of sitting in a music workshop led by Charlie Peacock. The title of the workshop: “A Career in Music: Oxymoron or Calling?”  Now if you know anything about Peacock, you [...]

Pretty Soon It'll be Second Nature

18
October

  Here’s a short one for ya today… Often when the season changes I feel obligated to make life changes – do things differently, like clean my apartment, among many other thing.  This fall, I began working out,  hanging up my clothes intead of throwing them on the floor, spending less time online,  and taking [...]

Innovative Advertising – Some Things To Consider Trying

20
May

Oh advertising!  Is it really worth it as a musician?  Well, it depends. Where are you advertings? What are you advertising? And do you have money? Of course you want to try to get as much free publicity as possible.  If you can do it for free, definitely go for that option! When you do [...]

Creating a Killer Marketing Plan for Your Music

27
April

While visiting Artist House Music  (and incredible music business site) today, I came across a really rock-solid marketing plan by Boston-based Band Convey.  It prompted me to put up this post.  Make sure to check out Convey’s Marketing Plan when you have a chance. The key to having a killer marketing plan is being practical.  Yea…you’re [...]

Random Tips & Tricks #2 (an html tip)

12
March

   Here’s a  random html tip that I’ve found especially useful in the past  year.  It’s a short post but I think/hope you will find it useful. Use target= “_blank”  as often as possible target= “_blank” is a piece of html code that opens a blank screen (a.k.a new window) when people click on any particular link.  Using this piece of html code [...]